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	<title>KorAnga &#187; Industry News</title>
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	<link>http://www.koranga.com</link>
	<description>Click your online marketing for success</description>
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		<title>Is Social Media a Fad?</title>
		<link>http://www.koranga.com/is-social-media-a-fad/</link>
		<comments>http://www.koranga.com/is-social-media-a-fad/#comments</comments>
		<pubDate>Mon, 24 May 2010 14:07:00 +0000</pubDate>
		<dc:creator>eyal</dc:creator>
				<category><![CDATA[Industry News]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.koranga.com/?p=120</guid>
		<description><![CDATA[<a href="http://www.koranga.com/is-social-media-a-fad/"><img align="left" hspace="5" width="150" height="150" src="http://www.koranga.com/wp-content/uploads/2010/05/smm-150x150.jpg" class="alignleft tfe wp-post-image" alt="" title="smm" /></a>Here is a cool little video that shows the power of social media:

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		<title>There can be only one! Google Buzz the Social Media Killer? [Op-Ed]</title>
		<link>http://www.koranga.com/there-can-be-only-one-google-buzz-the-social-media-killer-op-ed/</link>
		<comments>http://www.koranga.com/there-can-be-only-one-google-buzz-the-social-media-killer-op-ed/#comments</comments>
		<pubDate>Thu, 11 Feb 2010 12:21:04 +0000</pubDate>
		<dc:creator>kirill</dc:creator>
				<category><![CDATA[Industry News]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Gmail]]></category>
		<category><![CDATA[Google Buzz]]></category>

		<guid isPermaLink="false">http://www.koranga.com/?p=89</guid>
		<description><![CDATA[<a href="http://www.koranga.com/there-can-be-only-one-google-buzz-the-social-media-killer-op-ed/"><img align="left" hspace="5" width="150" height="150" src="http://www.koranga.com/wp-content/uploads/2010/02/Highlander-150x150.jpg" class="alignleft wp-post-image tfe" alt="" title="Highlander" /></a>As you all must already know, Google unleashed their new creation &#8220;Google Buzz&#8221;, Why?
To kill, without mercy, the time on site of social monsters like Twitter and Facebook, Why?
To bring people back to Gmail and other Google tools that have been somewhat neglected by the common user.
Let me extrapolate;
We used e-mails, SMS and Instant Messaging applications (IM) to communicate (I could go back to snail mail days and pigeons, but give me a break), and when we wanted to hear the persons voice we would call him, Today, however, it works differently?
I send private messages to friends instead of emails (use my Gmail mainly to sign up to websites), the only time I would use an email is when I want to attach files to it, something that Social Media networks are not offering yet (and users eagerly await) in their private messaging features. And yes, I know that I ...]]></description>
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		<title>Yahoo! Allows AdWord Campaign Importing</title>
		<link>http://www.koranga.com/yahoo-allows-adword-campaign-importing/</link>
		<comments>http://www.koranga.com/yahoo-allows-adword-campaign-importing/#comments</comments>
		<pubDate>Tue, 02 Feb 2010 13:19:49 +0000</pubDate>
		<dc:creator>yair</dc:creator>
				<category><![CDATA[Industry News]]></category>
		<category><![CDATA[SEM]]></category>
		<category><![CDATA[Import]]></category>
		<category><![CDATA[PPC]]></category>

		<guid isPermaLink="false">http://www.koranga.com/?p=48</guid>
		<description><![CDATA[<a href="http://www.koranga.com/yahoo-allows-adword-campaign-importing/"><img align="left" hspace="5" width="150" src="http://www.modulussystems.com/blog/uploaded_images/yahoo_google_ad_deal-727998.jpg" class="alignleft wp-post-image tfe" alt="" title="" /></a>A few months ago, in one of our long and exhausting meeting sessions inside the company, I came to a friend with what I have thought to be a great idea. An idea that would help Yahoo! search marketing attract new clients easily and cause more agencies to allocate budgets to Yahoo!.  The basic idea was based on 5 assumptions:

Almost no company runs an account in Yahoo search marketing exclusively.
Most of the small\medium companies in the market won&#8217;t open an account in Yahoo! search marketing because of the low traffic in the engine and the very complicated and non user friendly interface of their ad management system.
Most of the account managers in SMB&#8217;s won&#8217;t learn the Yahoo! search marketing system specifically and hence they will not end up managing accounts on Yahoo!.
The only way to make a reasonable SMB open an account in Yahoo! search marketing – is to make ...]]></description>
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